Twitch Statistics 2022: How Many People Use Twitch?

how many people use twitch in 2022

If you’re a gamer, there’s a good chance you’ve heard of Twitch. Twitch is a popular live streaming platform that focuses on gaming content. Amazon purchased Twitch in 2014 for $970 million and has seen steady growth since then.

Since the acquisition in 2014, Twitch has seen a lot of growth. In 2017, they had an average of 15 million daily active users. This number grew to 26.5 million in 2020. And according to recent Twitch statistics, there are over 30 million daily active users on the streaming platform as of 2022.

The gaming industry is booming right now and it shows no signs of slowing down. With the popularity of Twitch, it’s no surprise that the platform is growing so rapidly. If you’re a gamer or just interested in the gaming industry, Twitch is definitely worth checking out.

In this blog post, we’ll take a look at some Twitch statistics from 2022. We’ll discuss how many people use Twitch, what types of content they watch, and more! So if you’re curious about the future of Twitch, read on!

Key Twitch Statistics for 2022

As the world of online streaming continues to grow, more and more people are turning to twitch for their entertainment needs. With an ever-growing selection of content creators, it can be tricky to keep up with the latest trends. Here are some key twitch statistics for 2022 that every streamer should know.

  • 71 million hours of content streamed on a daily basis.
  • 30 million active daily users.
  • 140 million active monthly users.
  • 6.5 million biggest viewership.
  • 9.2 million active monthly streamers.

Important Twitch Statistics

Since it was founded in 2011, Twitch has become one of the most popular websites on the internet.

In recent years, Twitch has also become a valuable platform for marketing and advertising. Brands can use Twitch to reach a large and engaged audience, and many businesses are now using the site to connect with potential customers.

So what exactly are people watching on Twitch? Well, the platform’s most popular genres include gaming, music, and creative arts. In fact, gaming accounts for the majority of all content watched on Twitch, with popular titles such as Fortnite, League of Legends, and Counter-Strike: Global Offensive attracting millions of viewers.

With such a wide range of content available, it’s no wonder that Twitch has become so popular.

Let’s take a look at some of the current key statistics for 2022.

Twitch Users View At Least 71 Million Hours of Content Daily

Twitch users are watching a staggering 71 million hours of content every day. That’s equivalent to 822 years’ worth of content being consumed every single day!

The platform has seen a significant increase in user hours over the past few years. In 2019, daily watch time was reported to be at around 50 million hours.

This represents a year-on-year growth of 42%. When you consider that Twitch only launched in 2011, it’s clear to see just how popular the platform has become.

An Average Of About 30 Million Active Users Visit Twitch Daily

An average of about 30 million active users visit Twitch daily to watch live streams of their favorite gamers and to chat with other members of the community.

More Than 2.2 Million Users Broadcast Streams Monthly

In the last few years, live streaming has become one of the most popular forms of entertainment. More than 2.2 million users broadcast their lives on Twitch every month, with many more watching and interacting with those streams.

There Has Been A 68% Increase In Twitch’s Partner Program Membership Since 2017 

Since 2017, Twitch’s Partner Program has seen a 68% increase in membership. This surge can be attributed to a number of factors, including the growing popularity of live streaming and the rise of esports.

As more people tune in to watch their favorite gamers play, Twitch has become an increasingly attractive platform for both content creators and advertisers. And with big names like Ninja and DrLupo signed on to the site, it’s no wonder that the Partner Program has seen such strong growth.

For content creators, being a part of Twitch partners gives them access to a range of benefits, including exclusive emotes, custom sub badges, and increased ad revenue streams.

In 2020 Alone, Twitch Viewers Spent About 18.6 Billion Hours Streaming Video Content

In 2020, Twitch viewers spent a combined 18.6 billion hours streaming video content. That’s an average of about 50 million hours per day, or roughly two hours for every person on Earth.

The platform has seen a meteoric rise in popularity in recent years, thanks in large part to the rise of live-streaming and esports.

Moreover, the COVID-19 pandemic has only served to accelerate this trend, as people worldwide have increasingly turned to online entertainment as a way to stay connected and entertained while stuck at home.

The Highest Number Of Twitch Viewers Is 6.5 Million Views

While most people think of Twitch as a place to watch people play video games, the site is actually so much more.

In fact, according to recent statistics, the highest number of Twitch viewers is 6.5 million views. This is an impressive feat, considering that the site only launched in 2011.

There Are About 140 Million Twitch Unique Visitors Per Month

Another impressive stat is that there are about 140 million Twitch unique visitors per month. This means that the site has a very large and engaged audience.

This is good news for businesses, as it means that there is a large potential customer base to reach out to.

Twitch Boasts Of 9.2 Million Monthly Active Streamers

Nearly 10 million monthly streamers is an impressive stat in on its own, but to put it into perspective, that’s almost as much as the population of New Jersey.

Daily Active Users On Twitch Spend 95 Minutes Watching Live Gaming On Average

With gaming being at the forefront of Twitch it’s no wonder that the average daily active user spends a good amount of time on the site.

What’s even more impressive is that those who use Twitch daily spend 95 minutes watching live gaming content on average.

This stat just goes to show how much people love gaming and how engaged they are with live gaming content.

Twitch Has About 65% Male Users With 73% of Them Under 35

When it comes to the demographics data of Twitch audience, the platform has a pretty even split between genders considering that in 2017 the gap was much bigger — 82% men vs 18% women.

Currently approximately 65% of users are male and 35% are female.

When it comes to age, the majority of Twitch users are under 35 years old with 73% of them being in this age range.

Future Outlook Of Twitch

Statistics are a fun way to take a look at how popular something is and Twitch is no exception.

What is even more fascinating about these numbers is that they can also tell us about what the future will bring for the platform.

For example, if we compare the Twitch statistics from 2017 to 2022, we can see a significant increase in both the average number of users and the amount of time they spend on Twitch.

This is a good indication that Twitch will continue to grow in popularity, especially among younger audiences.

Here is a closer look at a few stats that can help us predict the future of Twitch.

78% of Twitch Users Believe Sponsorships Are Ideal For The Gaming Industry

Closely following in the footsteps of “regular” sports, e-sport is becoming more and more professionalized.

As the industry grows, so does the number of people who are interested in watching it.

Twitch is one of the biggest platforms for gaming content, so it’s no surprise that 78% of Twitch users believe that sponsorships are ideal for the gaming industry.

This could mean big increase in revenue for the Twitch platform, as well as more opportunities for professional gamers to make a living off of their passion.

Twitch Boast Of About 40,100 Partners In 2020 Alone

In 2020 alone, they boasted about 40,100 Twitch partners.

This is a drastic increase from the mere 27,000 that they had in 2017.

The industry is continuing to grow at an alarming rate and it doesn’t seem to be slowing down anytime soon.

With the introduction of new technologies and platforms, the gaming is expected to reach new heights in the coming years.

Globally, Gaming Is Projected To Have A Compound Annual Growth Revenue (CAGR) Of 10.5% Between 2021 to 2026

The global gaming industry is projected to have a compound annual growth revenue (CAGR) of 10.5% between 2021 and 2026.

This means that by 2027 the industry will be worth a whopping $256 billion!

A lot of this growth can be attributed to the growing popularity of professional gaming and esports as well as the development of emerging markets within the industry.

Fun Fact

Gamers Are More Sociable Than Non-gamers

According to a survey commissioned by Twitch, gamers are more social, family-oriented, educated, successful, and socially conscious than non-gamers.

The study found that gamers are less likely to live alone, less likely to watch TV alone, and more likely to prefer to watch TV with others. In addition, gamers are more likely to have a college degree, to be employed full-time, and to have a higher income. Finally, gamers are more likely to believe that video games can have a positive impact on society.

These findings challenge the stereotype of the gamer as a solitary individual who is detached from the real world. Instead, they suggest that gaming is a social activity that can have numerous benefits for both individuals and society as a whole.

233,935 Simultaneous Streams at Peak

This may have happened back in 2020 on December 1st, but it still stands as the most simultaneous streams ever on Twitch. With over 233,000 people streaming at once this day was a big one for the platform.

Average of Concurrent Channels is 105,000

This number is always changing but as of August 2022 the average concurrent live channels on Twitch was 105,000. This is an insane amount of people streaming at once and goes to show just how popular the platform has become.

This happened in 2021 and was likely due to the growth of streamers spurred on by the COVID lockdowns.

Most Popular Category on Twitch is ‘Just Chatting’

Nobody expects non-gaming channels to be as popular as gaming ones on a platform like Twitch but that’s exactly what happened. The most popular category on the site is ‘Just Chatting’ taking over categories like League of Legends and Grand Theft Auto V.

Peak Views of Fortnite Over 2 million

Fortnite, the game hit its peak viewing during the first Covid lockdown. Sullygnome reports that the peak viewing of Fortnite, so far, came in June 2020 when the most watching a Fortnite game at any moment in time was 2,331,987.

7.5 Million Active Streamers

2020 was a banner year for Twitch live streams, with a sharp jump in the total number of active channels. The year began with 3,935,308 active Twitch streamers in January. After a slight drop in February, this rose to 5,080,031 total active channels in March.

It then skyrocketed to 7,213,644 active channels as the effects of COVID lockdowns became apparent. Since then, there have been more than 7 million Twitch channels each month, and the trend shows no signs of slowing down.

The Chatting Community Received 3 Billion Watch Hours

Twitch’s Just Chatting channels are receiving plenty of attention which shows that the platform is a valuable tool that can reach more than just gamers.

With over 3 billion watch hours in 2021, Just Chatting sits on top of the viewership charts on Twitch.

Grand Theft Auto V was the Most Watched Game in 2021

In terms of game categories, Grand Theft Auto V was the most watched game on Twitch in 2021.

While it’s not a new game, GTA V continues to be popular with players and streamers. These channels were streamed for over 25 million hours in 2021 and with the release of GTA VI looming, it will probably remain one of the most popular Twitch channels.

88.7 million Hours Streamed in One Month

January 2021 was an incredibly busy month for Twitch streamers, with a total of 88,697,867 hours broadcast. However, the most significant boost in streaming hours came in April 2020, when hours increased by 37.44%, compared to the previous month.

The uptick in streaming hours can be attributed to the COVID-19 pandemic, which led to more people staying at home and looking for ways to entertain themselves.

25.1 Viewers for Every Streamer

In the early days, the average number of viewers for every Twitch streamer was much higher than today. For example in November 2012 the viewers averaged at 49.9 per streamer.

Nowadays the number is smaller, but very rarely fluctuates showing just how stable the platform user base is.

The Most Popular Day for Twitch Viewership is Sunday

The most popular day according to Twitch viewership stats is Sunday. This is likely because people have more free time on the weekends to watch their favorite streamers.

The least popular day is Monday, which may be due to people having work or school obligations.

Though the numbers show that the change between the two is not as drastic as people might expect — 2.3 million average on Sundays vs 2.1 million average on Mondays.

Has an Alexa Ranking of 46

Amazon’s Alexa global website popularity ranking is a good indicator of a website’s reach.

As of May 2021, Twitch.tv had an Alexa ranking of 46. This means that it is the 46th most popular website in the world.

This may not seem particularly impressive until you consider the fact that there are over 1.5 billion websites in the world!

TwitchCon 2019 Received 28,000 Visitors a Day

The first TwitchCon was held in San Francisco in 2015.

Since then, the convention has been held annually in different locations around the United States.

The most recent TwitchCon was held in San Diego in 2019 and during the three-day event, an average of 28,000 people attended per day.

These statistics show that there is a large and passionate community of gamers who are using Twitch to connect with each other and share their love of gaming.

Twitch was Third in Chinese Market Before It Got Banned

Twitch was banned in China in September of 2018.

Before the ban, Twitch was the third most popular website in the Chinese market showing the potential of the platform.

However, with strict government Internet control and censorship, it’s likely that Twitch will never be able to return to the Chinese market.

This is a shame because there are a large number of gamers in China who would love to use Twitch to connect with the gaming community.

Highest Average Viewers for a Channel in 2021 was 209,080

Many people will find it surprising that the highest average viewers spot was taken by a political channel. The channel was only active for two streams thus likely swaying the average and it belongs to none other than Alexandria Ocasio-Cortez.

Ninja Has the Most Followers at More Than 17 million

It’s no surprise that Ninja has the most followers according to the Twitch stats. He’s been a popular figure in the Twitch gaming community for years, and his return to the platform in 2021 was highly anticipated.

Since then, he’s added 700,000 more followers to his profile, for a total of more than 17 million people. That’s an impressive feat, and it just goes to show how popular he is. Even when he took a hiatus from Twitch, a lot of his existing followers continued to follow his profile.

That loyalty is admirable, and it’s one of the reasons why he’s so successful. There’s no doubt that Ninja is one of the biggest names on Twitch, and there’s no doubt that he’ll continue to grow his fanbase in the years to come.

The Most Popular Twitch Female Streamer is Pokimane who has 8.9 million Followers

Although Twitch has been dominated by male streamers in the past, that is slowly starting to change. More and more women are becoming visible on the platform, and some are even manage to achieve massive levels of popularity.

Pokimane is the most successful female Twitch streamer, with over 8 million followers. This puts her in the top 10 most popular streamers on the platform overall. She is proof that women can be just as successful as men in the world of streaming.

As more women find success on Twitch, it is likely that even more will begin to streaming, helping to close the gender gap on the platform.

Twitch Accounts for 70% of E-Sports Viewing

When it comes to live eSports content, Twitch continues to reign supreme.

Despite YouTube’s best efforts to secure a larger share of the pie, Twitch accounted for 70% of the live Average Minute Audience (AMA) from the six events that took place over a selected weekend in January 2020.

YouTube’s exclusive broadcast partner, the Call of Duty League, accounted for 20% of their live AMA across those same events.

This means that, even with YouTube’s push to increase its eSports viewership, the vast majority of people are still tuning in to Twitch to get their fix. And that’s not likely to change anytime soon.

Spanish Channels Second Most Popular to English

While English is the most commonly used language on Twitch, Spanish is the second most popular language. On average, there are 11,000 Spanish-language channels that make up 10.2% of all live Twitch channels and receive 13.23% of Twitch’s viewers.

Following Spanish is German, Portuguese, French, Russian, and Korean.

35% of Twitch Users were Female in 2019

As we have mentioned above, the gap between male and female Twitch usership is steadily getting smaller. For now most advertisers are aiming at their male viewership and not taking advantage of the wider demographic, but we believe that may change if the gender gap keeps decreasing.

73% of Twitch Users are Younger Than 35

Unsurprisingly, the vast majority of Twitch users are fairly young. This is in line with any other social media platform that tends to attract a younger audience.

GlobalWebIndex reports the following age-based numbers:

  • 16 to 24 – 41%
  • 25 to 34 – 32%
  • 35 to 44 – 17%
  • 45 to 54 – 7%
  • 55 to 64 – 3%

Twitch Has Over 30 Million Daily Visitors

While most users of the platform do not stream their own gameplay, they enjoy watching others play and commenting on the popular games.

The appeal of Twitch lies in its interactivity; users can chat with each other and with the streamers, creating a community around gaming. This explains the staggering numbers of daily visitors.

1.4 Billion Minutes of Twitch Streaming Watched

In just two years Twitch has doubled the amount of hours watched by their users. In 2019 they racked up a still impressive 11 million hours (aka 660 million minutes) and in 2021 Twitch users more than doubled it bringing the number up to 22.8 million.

$30 Million Raised for Charity

In 2017 alone Twitch has raised over $30 million for charity. This is a testament to the gaming community and their willingness to support causes that are important to them.

2.4 million People Watched a Single Channel at the Same Time

Back in January 2021, a new world record was set for Twitch’s peak concurrent viewers when over two million people watched the Fortnite gamer David Canovas Martinez, better known as “TheGrefg”.

95 Minutes a Day on Average

It’s no secret that people love to watch other people play video games. In fact an average Twitch user spends 95 minutes per day watching live gaming. That’s much longer than the daily time spent on the typical social network. Instagram, for instance, claims that its younger users average 32 minutes a day on its app. Even YouTube mobile viewing sessions are only around 40 minutes. So it’s clear that people are willing to spend a significant amount of time watching others play video games on Twitch.

100,000 Active Subscriptions

In order to support their favorite streamers, viewers can choose to subscribe to a specific channel. The record for the most active subscriptions is 102,369. The majority of these are prime subscriptions, which means that the Twitch users have chosen to apply their one included subscription to Casimito’s channel.

2.3 billion Hours Watched in a Single Month

Overall throughout the years January has been the most popular month of the year for Twitch. Pretty reliably, each January would reach yet another milestone for the hours watched. Currently though the record number of hours watched in one month, is over 2.3 billion in May of 2021.

FAQs

What is Twitch?

Twitch is a live streaming service. The site is divided into channels, with each channel devoted to a popular game or gaming topic. Twitch users watch live streams of games being played, chat with other users, and participate in live chats with the broadcasters. Twitch also offers some on-demand content, such as highlights from past broadcasts.

How Long Has Twitch Been Around for?

The site was launched in June 2011, and became popular for its live video game streaming. In 2014, Twitch was acquired by Amazon for $970 million. The site has since become one of the most popular streaming platforms.

What can Twitch be Used for?

Initially, Twitch was primarily used for live streaming gaming content. However, the platform has since expanded to include a wider range of content, including creative arts, music, cooking, and even talk shows. In the past few years, Twitch has also become a popular destination for sports broadcasts.

Conclusion

From the humble arcade games of the 1970’s to the behemoth franchises of the 21st century — the industry is showing no signs of stopping. And with platforms like Twitch, which boast millions of users, it’s clear that gaming is here to stay.

The impressive Twitch statistics above show just how far the gaming industry has come, and with Twitch leading the charge, there’s no telling what the future holds. So whether you’re a seasoned gamer or a casual observer, it’s safe to say that the world of gaming is only getting bigger and better.

The future of the gaming industry is looking very bright. With the release of new consoles like the Xbox Series X and Playstation 5, we are seeing a new generation of gamers who are more interested in gaming than ever before. In addition, the popularity of esports has skyrocketed in recent years, with millions of people tuning in to watch competitive gaming matches.

This has led to increasing investment in the gaming industry, and we are seeing more and more firms entering the market. As a result, we can expect to see even more innovation and growth in the gaming industry in the years to come.

And with its growing popularity, more and more brands are taking notice and are starting to invest in advertising on Twitch. In fact, according to a recent report, advertising on Twitch has grown by 400% over the past year.

What makes Twitch such an attractive platform for advertisers is its highly engaged and passionate user base. Viewers on Twitch are extremely passionate about the content they consume and are very receptive to advertising that is relevant to their interests.

Whatever the future holds for this ever-growing industry, one thing is certain: we’ll be playing and streaming games for years to come.

Sources

Twitch

TwitchAdvertising

TwitchTracker

BusinessOfApps

Streams Charts

SullyGnome

TechJury

Mordor Intelligence

BBC

GlobalWebIndex

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